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Module · Leads

Get a grip on your leads — and follow up before they go cold.

The Leads module collects every inbound enquiry in one place: Facebook Lead Ads, website forms, webhooks — and the ones you add yourself after a call. From first touch to signed quote in a single pipeline.

Leads pipeline in Clientflow

What's inside Leads

Lead pipeline

Drag-and-drop pipeline with statuses, owners, and automatic reminders so nothing slips through.

Facebook Leads & web forms

Leads flow in directly from Facebook ads and the forms on your website. No copy-pasting from email.

Quotes with maps & aerial photos

Build quotes in minutes with built-in maps and aerial views for accurate pricing on windows, sqm, or floors.

Automatic follow-up

The system sends friendly reminders to leads who haven't replied — so you catch the ones you'd otherwise lose.

Learn more about LeadsSee all modules

How service businesses use the Leads module

Window cleaners

Lead from Facebook ad → quote with aerial photo of the property → automatic SMS follow-up after 3 days → converted to recurring subscription.

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Cleaning companies

B2B lead from the website form → company details filled in by CVR lookup → quote with sqm-based pricing → follow-up, meeting booking, and digital contract signing.

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Plumbers & electricians

Urgent request via form → automatic SMS confirmation → quote sent from the job → converted to service agreement.

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Modules that pair with Leads

Communication

Calls, SMS & email in one thread

All customer dialogue in one chronological thread. Calls are transcribed. SMS reminders are sent automatically.

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Customer registry

Every customer, in one place

Searchable registry with history, documents, communication, and address validation via DAWA.

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Workflow

Automate the repetitive

Pick the data, the schedule, and the recipient. The workflow sends the message — or files the summary in your inbox.

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Frequently asked questions about lead management

What's the difference between a lead CRM and a lead management system?
A lead CRM focuses on the relationship and pipeline visibility — from first contact to closed deal. A lead management system is broader: it covers capture (Facebook, forms, webhooks), quote sending, follow-up, and the handoff to customer. The Leads module in Clientflow does both.
Can I integrate Facebook Lead Ads directly?
Yes. The Leads module has built-in Facebook Leads integration. When someone fills in a Facebook ad form, the lead drops straight into your pipeline with name, phone, email, and form content — no Zapier or manual copying.
What does lead management software cost in Denmark?
The Leads module is included from the Professional plan (699 DKK/mo). Compared to standalone lead CRMs like HubSpot (~440 DKK/mo per user) or Pipedrive (~150 DKK/mo per user plus add-ons for forms and follow-up), it's typically cheaper — and you also get route optimization, invoicing, and the customer registry in the same price.
How fast can I get started?
You can create an account and receive your first lead within 10 minutes. The Facebook Leads integration takes ~5 minutes to wire up, CVR lookups work from day one, and web forms can be embedded with a single script tag.
What happens if a lead doesn't reply?
Automatic follow-up sends friendly reminders at 3, 7, and 14 days — you set the intervals and tone. If the lead still doesn't reply, the system marks it 'cold' and suggests either re-engaging in six months or archiving. No more leads lost in an inbox.

Go deeper on leads

Trades using this module, problems it solves, integrations it fits with, and articles where we go into detail.

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